Yesterday, shortly after blogging about ILYW’s imminent release, I downloaded the podcast of KCRW’s The Business, a great and highly popular weekly radio show about the film industry.

Without looking at the title, I fired up the episode, and went about my work.

Five minutes later, I froze. There was I Love Your Work‘s director, Adam Goldberg, talking about the film, about the protracted two-year mess of actually getting it released.

And while, at first, I was mainly concerned about the potential for public embarrassment at the ears of all of Hollywood, though Adam talked extended smack about the other two companies involved, we received only passing, positive mention.

As the segment ended, however, the surreality of it all started to sink in. I walked through the rest of the afternoon, reeling at the strangeness of NPR dropping a personally-tailored episode of This is Your Life onto my hard drive.